Force India - the formula one team launched its car for the 2008 season yesterday. VJM-10 stading for Vijay Mallaya. He seemed very proud to own a F1 team and to put an India owned car in the FIA championship.
The papers have it saying that Vijay Mallaya has promised a podium finish by 2010. True the campaign and the marketting of the product is going grt. Mallaya can take this as a main source for advertising his products from his other business ventures..
Is Force India truly a force to Recon with or just a publicity stunt?
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